Demystifying SEO for Law Firm Websites – What Lawyers Should Know
In the rapidly evolving digital landscape, having a strong online presence is crucial for any business, including law firms. Search Engine Optimization (SEO) plays a pivotal role in ensuring that your law firm’s website is easily discoverable by potential clients. Let’s take some time and delve into the specifics of what SEO is and how...
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Measuring the ROI of Your Law Firm’s Social Media – Key Considerations
In today’s digital age, social media has become an essential tool for businesses, including law firms, to connect with clients, build brand awareness, and generate leads. However, many law firms struggle to quantify the return on investment (ROI) of their social media efforts. The following post will discuss strategies and techniques to help your law...
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5 Law Firm Website Design Tips
Your website is your virtual office. You want one that will help attract clients, not deter them. A good, well-designed website will help accomplish this goal. If you’re refreshing your legal website, or starting one from scratch, here are five tips to help your law firm make a statement. Create an Easy User Experience You...
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NYC Attorney Admits to Using ChatGPT to File Bogus Court Documents
We recently informed on whether your law firm should use ChatGPT to generate blog posts for your legal website. Our advice was to steer clear of the chatbot, largely because it can produce inaccurate information. Well, a NYC lawyer now knows this the hard way. The Case of Steven Schwartz CNN recently reported on Mr....
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Should ChatGPT Create Your Law Firm’s Blog Posts?
We don’t recommend it. For those unfamiliar with ChatGPT, it’s essentially an artificial-intelligence (AI) chatbot. It has garnered much attention as of late for its detailed responses and articulate answers across many domains of knowledge, including the law. Many professionals have relied on the chatbot to help create content for social media, websites, and blog...
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As Lawyers, Your Websites Should Naturally Include…
Evidence! We all took evidence in law school and for good reason. As attorneys, we rely on it to help prove our cases and drive home our positions. But don’t forget about evidence when it comes to your law firm websites. Properly presented evidence can persuade readers to actually reach out and contact you. An...
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Incorporate Legal Blog Posts in Your Law Firm Marketing
According to the American Bar Association, blogging is still an effective way to communicate legal concepts and develop new clientele and a strong network. But only 37% of law firms have or maintain a blog. The reality is that if your firm isn’t blogging, you’re missing out on a great way to attract new clients....
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Catchy Law Firm Content Means Original Content
Clients sometimes come to us with an existing website that they are unhappy with, usually because of an outdated design or stale content that doesn’t work. As to the latter, the content typically doesn’t work because the firm pulled their words and language from a few different law firms that practice in the same or...
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Is Your Law Firm Web Design Optimized for Mobile?
If not, it should be. A potential client or existing client today can view your law firm’s website via a mobile apparatus (like a smartphone) or a desktop device. Today, more and more people are accessing the web via mobile devices as opposed to desktop devices. This means your law firm website has to be...
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